Experiential alchemy is my favorite wizardry.
Hi, I’m Samra
Creative director with a passion for architecture, brand design, art, human interaction and technology. I help brands transform ideas into immersive experiences that captivate heart and mind. With my superpowers in concepting, design, 3D rendering, and UI/UX, I direct and create spectacular worlds where digital and sensory realms collide.
Interests
What i do in my free time…
Cat mom duties
Being a cat mom is usually chill until Ollie decides to completely reject his cat meals – this guy keeps me on my toes, always curious and playful.
Mentor Chicago Public Schools
Since 2019, I’ve been mentoring Chicago Public School kids in design education every summer through a partnership with the NEIU TRIO SSS program.
Source artisan jewelry
In 2020, I started sourcing handmade South Asian jewelry directly from artisans, helping empower them to earn directly from their creations and bringing their craft to the USA. Follow on Instagram